Richard Branson and Peter Gabriel first pitched the idea of The Elders to Nelson Mandela in 2003.

At the heart of the idea was the notion that the world needs to better promote the shared interests of humanity – and that all of us, especially our leaders, must stand up for universal human rights.

Virgin Unite incubated The Elders with the help of a wonderful group of partners. 

Read more at: https://www.virgin.com/virgin-unite/latest/mobilising-female-leaders-across-africa