A UAE-based diplomatic supplier company has achieved 70 percent female representation in leadership positions through comprehensive employee benefits and cultural shifts rather than quotas, offering a model for businesses struggling with gender diversity in the region.

International Diplomatic Supplies (IDS), which operates in travel retail and is a diplomatic supplier, has built its leadership structure around what Managing Director Mark Rogers calls “a simple yet powerful belief: when people are supported as people, not just professionals, they bring their full potential to the table.”

Read more at: https://english.alarabiya.net/business/technology/2025/08/08/uae-firm-achieves-70-pct-female-leadership-through-culture-change-not-quotas