Impact Analytics™, the pioneer in AI-powered planning, merchandising and pricing solutions for the retail, grocery, manufacturing and CPG industries, today announced it has added four key women to its leadership team. The company has appointed Maggie Williams Dryden as Vice President and Global Head of Marketing and created three other new business development positions that reflect its commitment to accelerating strategic global growth as the use of AI in retail hits an inflection point.

“These new roles position us to rapidly accelerate our global growth as the retail industry looks at AI to optimize forecasting, planning, supply chain operations, and pricing strategy,” said Prashant Agrawal, CEO of Impact Analytics. “Impact Analytics has always been deeply committed to supporting women in leadership roles and we are thrilled to welcome Maggie, Michaela, Rebecca and Maria to our team. I have the utmost confidence in their ability to help drive our business to the next level.”

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