Hoenig’s journey in the plastics industry began with a profound interest in materials science, leading her to pursue an internship in the polyolefins sector at Dow. This experience ignited her passion for plastics, propelling her into a career defined by groundbreaking innovations and transformative leadership. Her tenure at The Dow Chemical Co. from 1986 to 2010 saw her hold pivotal leadership positions across North America and Europe.
At the helm of Dow’s Global Business and R&D Director for Ventures and Business Development, Hoenig played a pivotal role in steering the company’s trajectory toward innovation. Under her guidance, new businesses and product lines were launched, contributing significantly to Dow’s revenue, surpassing the $1 billion mark. One of her most notable achievements was the early-stage market development of INSITE Technology, a game-changer in medical, automotive and packaging applications.
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