Karin Hermoni, CEO, Imagine Health, shares her thoughts on harnessing a female perspective in product development and marketing, the role of women in science, and more.

Tell us about your career pathway and current position, and where you think there could be improvement in harnessing a female perspective when it comes to product development, design, and marketing.

Karin Hermoni: My passion for nutrition and wellness began during my Ph.D., researching the effects of phytonutrients on human health. Over the last decade, and during my journey at Lycored, I designed and executed scientific and claim substantiation strategies tailored to the needs of our industry (pre-clinical & clinical trials). I specialized in commercializing science and connecting the dots throughout the product lifecycle with a market-led approach. I recently made a change in my career path, launching my own consulting business, and leveraging my expertise to help companies of all sizes create and deliver transformative nutritional solutions that promote the well-being of people and the planet.

Read more at: https://www.wholefoodsmagazine.com/articles/16617-how-female-leadership-shapes-product-development-design-and-marketing